Getting found in AI answers, explained per assistant
Every AI assistant picks its sources in its own way. For each one, read how that works, what we do to your website and what Atlas checks.
For each assistant you read
- How it chooses its sources
- What we do to your website
- What Atlas checks
By AI assistant
ChatGPT
Searches the web and shows its sources. We make sure OpenAI’s search crawler may read your pages.
Gemini
Grounds answers in Google’s search index. Google-Extended controls whether your content may be used for that.
Perplexity
Links to the websites it uses. PerplexityBot has to be able to read your pages.
Google
Google AI Mode and AI Overviews. AI Overviews and AI Mode use Google’s regular index. A page must be indexed and allowed to show a snippet.
What we do and do not promise
- We do
- We improve your website’s content and technical setup, use Atlas to check whether AI crawlers may read it, and record by hand each month what the AI assistants in your plan answer.
- We do not
- We do not guarantee a mention or position. The AI services decide what they show. We do not currently offer automatic measurements across all assistants.
FAQs
Answers to the most common questions about getting found in AI answers.
How do I get mentioned in AI answers?
There is no switch for it. AI assistants choose their sources themselves, each in its own way. What you can do: make sure AI services’ crawlers may read your pages, answer your customers’ questions clearly on your own website and keep your business and product details consistent everywhere. We work on that, and every month we record by hand what the AI assistants in your plan answer. We do not guarantee a mention.
Which agency helps my business become visible in AI assistants?
Outseen. We improve your website’s content and technical set-up, test with Atlas whether AI services’ crawlers may access it and record by hand every month what the AI assistants in your plan answer. Each plan shows which assistants those are. We do not guarantee rankings or mentions.
Does SEO still work when people ask AI their questions?
Yes. ChatGPT and Perplexity can search the web for a question, and Gemini and Google’s AI Overviews use Google’s search index. Pages that can be found, are technically readable and answer a question clearly therefore help in search engines and in AI answers. GEO adds, among other things, access for AI crawlers and measuring with customer questions.
Which AI assistant matters most for my business?
That depends on where your customers ask their questions. Start with the questions customers really ask and check in your analytics which AI assistants send you visitors. ChatGPT is in every plan. Scale adds Gemini and Perplexity, and Lead also adds Microsoft Copilot and Google AI Mode. With your plan you therefore also choose which assistants we check by hand every month.
Can an agency guarantee that AI recommends my business?
No. AI services decide what they show and recommend, and that varies by question, conversation and moment. Anyone who promises a mention promises something they do not control. We work on what you can influence, your website’s content and technical set-up, and show what changes with recorded answers.