Glossary

Content page

Written by
Outseen
Updated

Short answer

A content page, as Outseen uses the term, is a new or thoroughly reworked page with its own purpose and useful content. A one-off change to a title or a short description does not count as a full content page.

A content page, as Outseen uses the term, is a new or thoroughly reworked page with its own purpose and useful content. That purpose can be answering a customer question, explaining a service or helping people choose between products. A one-off change to a title tag or a short description does not count as a full content page.

Why does it matter?

In Outseen’s plans, we agree how much work we take on per period. Rise, Scale and Lead offer an increasing amount of work; the current details are on the plans page. A clear definition prevents disagreement about what does and does not count as a content page.

How is a content page made?

A writer creates the page from your briefing and sources. A reviewer checks the text. You give feedback before we publish. We use AI as a working aid; responsibility for the content lies with Outseen’s specialists.

Example

Counts: a new page on the difference between a heat pump and a hybrid boiler, with an explanation, a comparison and answers to questions customers actually ask. Also counts: an existing service page rewritten from structure to text.

Does not count: only changing the page title, rewriting a meta description or adding a paragraph.

Common mistake

Counting content pages instead of weighing them. Ten thin pages on the same topic help a visitor less than one page that answers the question well. How to write such a page is covered in Writing content that AI assistants can cite.

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